Have you heard the news? Instagram now lets you schedule your posts in advance, right within the app, without using third-party tools! This is a game-changer for businesses, influencers, and content creators who want to be more strategic with their content management setup.
In this blog post, we’ll show you how to use the new Instagram in-app post or reel scheduling feature on both an Android phone and iPhone. We’ll also share some tips on how to make the most of this tool to reach your audience more effectively.
What is Instagram In-App Post Scheduling?
The Instagram in-app post scheduling tool is a new feature that allows users to schedule Reels, Carousel, and Photos posts for later publication directly from the Instagram app. This feature is available on both Android and iOS devices.
Keep in mind that In-App Post Scheduling only works for future posts – you cannot schedule a post to go live in the past. Also, remember that any edits you make to a scheduled post will only take effect at the time of publication – changes made after scheduling will not be reflected in the final post.
How to Set up & Use Instagram In-App Reels, Photos, Carousel Posts Scheduling Tool on Android & iOS Devices
In order to use the new Instagram app in-built post-scheduling tool on your iPhone or Android mobile phone follow this guide to set it up on your social media account:
- Simply open up the app and go to your profile.
- Then, tap on the three dots in the top right corner and select “Switch to Business Profile.”
- From there, tap on “Edit Profile” and scroll down to the “Posts” section.
- Here, you will see the option to schedule a post.
- Tap on this and then select the time and date that you want your post to go live.
- Once you have selected your preferences, tap on “Schedule” in the top right corner, and your post will be scheduled!
Pros and Cons of Using Instagram Built-In Post Scheduling Feature
Just like any other social media platform or app, there are pros and cons to using the new built in post-scheduling feature on the Instagram app. Let’s take a look at some of the pros and cons so you can decide if this feature is right for you and your business.
Pros:
- Saves time: If you’re someone who likes to plan and schedule your posts ahead of time, this new feature will save you a lot of time. You can now do everything within the app instead of having to use a third-party app or service.
- Keeps things consistent: By being able to schedule your posts ahead of time, you can make sure that your content is consistent and remains on brand. This is especially helpful if you have strict posting guidelines that you need to follow.
- Easier to track performance: Since all of your scheduled posts will be in one place within the app, it will be easier to track the performance of each post. You can see when each post was published, how many likes and comments it received, and more. This information can help you better understand what kind of content performs well with your audience so you can adjust your strategy accordingly.
Cons:
- Requires an Instagram Business account: In order to use this feature, you must have an Instagram Business account. This means that personal accounts and accounts that are not set up as businesses will not have access to this.
Overall, the new Instagram in-app post-scheduling feature is a great addition for those who want to better manage their content strategy on the platform. It’s easy to use and can save you a lot of time in the long run. Give it a try and see how it works for you!
